The complete marketing audit system + guide

✅ B2B companies that have less than $10M ARR
✅ Founders that haven't invested much in marketing
✅ Marketing leaders starting a new project

What's inside?

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Step-by-step strategy and execution

Know exactly from where to start, what to do and how to do and everything else you need to audit your marketing strategy.
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Proven way to conduct marketing audit

The system is created after working & experimenting with many B2B early-growth stage startups.
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A complete guided framework

A 5 chapter guide created to work through this Marketing Audit System.
how to conduct b2b marketing audit for early and growth stage startups

Chapter 1 - How to conduct B2B Marketing Audit (+ a free downloadable system)

For any early stage startup, with limited resources, should you bet on generalists or specialists and at what stage, let's uncover this.
Ritika Mehta by default cmo
Ritika Mehta
17 May 2024
6 min read
Founder's guide to product marketing

Founder’s guide to Product Marketing: Startup to Unicorn

For any stage founder, MVP to startup to unicorn, product marketing is something you'll have to start from day one ideation.
Ritika Mehta by default cmo
Ritika Mehta
31 May 2023
5 min read
Pricing of SaaS freemium or free trial

Freemium or Free Trial: What's for your SaaS?

How your go-to-market strategy can help you decide which pricing model to opt for: Freemium or Free Trial?
Ritika Mehta by default cmo
Ritika Mehta
23 Mar 2023
5 min read